Goodeed aims to maximize its positive impact, whether that be solidarity, advertising or societal impact.
In addition to supporting nonprofits, we also aim to move the advertising sector towards greater responsibility and inspire more virtuous consumer behavior. All this while guaranteeing positive advertising performance for the brands that work with us!
Our solidarity impact
Nonprofits are at the heart of our mission: we aim to maximize our impact while diversifying their fundraising sources.
+$8M
given to nonprofits
+300
nonprofits supported by our team
+700
nonprofit projects financed
Keeping track of these figures is essential for Goodeed, as they are a concrete reflection of our impact on society.
"A huge thank you to Goodeed and the thousands of supporters who were moved to help our young people in Asia! 170 bikes for 170 smiles in Cambodia. You've also earned the smiles of the entire Enfants du Mékong team. Mission accomplished, congratulations!"
Partnership Manager, Legacies and Donations at Enfants du Mékong
"Incredible! You've done it! Your efforts will enable 2,800 children to each receive a book in their own language. A precious gift for children living in the desert; it's a window to the world around them... On behalf of the Enfants du Désert team, thanks a million to the supporters, Goodeed, and Courir, who doubled its support!"
President at Enfants du Désert
"A big thank you from Haiti to the Goodeed team and to all of you who mobilized so quickly! Your responsiveness and solidarity were much appreciated in our urgent situation. Thanks to you, 10,000 people will be able to disinfect their drinking water and protect themselves from the diseases that have already taken too many lives. Thank you for participating with Solidarités International in this vital fight for the people of Haiti."
Emergency Team Coordinator in Haiti at Solidarités International
Over 300 nonprofit partners
Our advertising impact
Strengthened by our convictions and our desire to support nonprofits, we are gradually changing attitudes and habits in the advertising sector!
We conducted a study in 2023 with YouGov on a sample of the French population to measure the impact of our solidarity advertising format compared to a standard video ad.
72%
like the design of the ad format
64%
say they are more attentive during the solidarity ad
28%
say the solidarity format will positively impact their purchasing decision
1 out of 2 people
find the solidarity ad format more appealing
Over 300 advertisers place their trust in us
Their format enables us to communicate our services and our brand values in a measurable way, through an approach committed to fostering exploration: solidarity travel, the fight against precariousness, childhood, etc. These are just some of the meaningful projects with which we are associated, and it's a key component of the foundation of our effective partnership.
Head of Digital Marketing at Allianz Partners
We were looking for more responsible and sustainable means of communication than those traditionally offered to young companies. We quickly turned to Goodeed, who enabled us both to be affiliated with projects in line with our brand and to achieve our conversion targets by reaching a target that is sensitive to our values.
Head of Marketing at Tomojo
Goodeed was a key partner to turn to, both to accompany us in selecting the best charity with which we could create a strong program, and in creating a media strategy that truly resonated with our brand values. We're very proud of this solidarity activation.
Marketing Director Beverages at PepsiCo
Our social impact
Beyond the nonprofit and advertising sectors, Goodeed is engaged in positively impacting society.
We are B Corp certified
Being a responsible advertising agency is essential to us. That's why we're the first French advertising partner to be B Corp certified.
KissKissBankBank & Co
La 1ère Maison de Crowdfunding de France par KissKissBankBank.
Goodeed is part of the KissKissBankBank & Co Group, a La Banque Postale subsidiary, along with many other social impact companies (MicroDon, YouMatter, Lendopolis et KissKissBankBank).
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